MacBook Air: Unboxing

by PocketGoddess on January 5, 2011

My 11″ MacBook Air was delivered yesterday. I knew it was small, but I was surprised by just how small the box was when the FedEx guy handed it to me. It arrived early in the morning but I was just too busy at the office to open it up, so I had to wait until I got home for the day–which was torture!

Inside the shipping box there wasn’t any packing beyond heavy cardboard corner protectors that kept the interior computer box from banging around during shipment. The system worked perfectly, so that even though the corner of the shipping box was bashed in, the computer box was unharmed.

The corner protectors are made of recyclable paper, and use the least amount of material that still gets the job done, so they’re as eco-friendly as possible. Unfortunately the same can’t be said for the MacBook Air SuperDrive shipping box, which was fully lined with black foam that had been glued to the inside. Extremely protective of course, but not at all recyclable in my area.

The packaging for the MacBook Air is just like the packaging for all of the current Apple products: understated and minimalistic. The front of the box has a photo of the MacBook Air in profile, with no text of any kind. The long sides of the box are labeled MacBook Air and the two short sides have the Apple logo. The back of the box is mostly blank, aside from a label with the specifications of the computer including the model and serial numbers, processor speed, memory, and SSD capacity. There is also a notice printed in eight languages that refers to the software license agreement inside the box.

Once the clear plastic overwrap is removed, the box opens like a traditional gift box, by completely removing the top.┬áThe MacBook Air is just inside, protected by a thin layer of black foam that has been glued to the top of the box. There is also a clear plastic overwrap on the MacBook Air itself; removing it requires the user to tear a sticker stating that “By using the software, you are agreeing to be bound by the terms of the License Agreement.”

Once the computer is removed from the box, a black plastic tray underneath is revealed. A small black cardboard folder on the left contains the Hello quickstart guide, a software reinstall USB drive, the software license agreement, and a sheet with two white Apple logo stickers. The right side of the tray houses the power supply, and the optional extension cable.

Check out the gallery below for photos; tomorrow’s article will cover initial impressions regarding hardware.

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